Accessibility statement

The Superfoods company was established in 2016 and is a leader in representing and importing unique products for marketing and retail chains and adapting them to the consumption culture, Israeli regulations and standards. The company links marketing and food chains with producers from around the world – without intermediaries, with the aim of significantly saving costs. The company was founded by Mr. Zeev Strykovski, who has over 50 years of experience in the food and beverage industry. Today, Ze’ev manages the company together with his son Ohad, who has a bachelor’s and master’s degree in business administration from Reichman University. Zeev brought to Israel dozens of leading brands that are currently sold for hundreds of millions of shekels, has industry connections in the field and knows how to manage complex sales processes. The company’s team includes first-class professionals, including experts in the field of import processes, graphic artists, food engineers who approve regulations, lawyers, kosher experts, agents from around the world who introduce traders and liaise with factories around the world. The company works in collaboration with leading international companies in order to bring customers to the top. Superfoods has specific expertise in the production of private label products in a variety of categories for marketing and retail chains, and handles all stages of the supply chain. The company provides a full service envelope that includes a customized process of converting the product and adapting it to your Israeli life, branding, kosher, handling regulation and other steps as needed. The company operates with a clear agenda – to save the ‘hands’ chains and reach a huge savings of 50-70% in product costs. Also, the company works on a fair commission basis and at competitive prices.

Skip to content